ESPN Online Media Kit

T.V. Sports. Print. Sports. Online. Sports. Radio. Sports. That pretty much sums up what everyone thinks of when they hear ESPN. But what ESPN wanted us to think of was how we could provide them with an online resource for key information on ESPN properties, content and marketing opportunities across all its platforms.

Easy is good

A traditional print media kit gets outdated with each quarter that passes, with the increasing costs of reprinting. So, there was need to convert everything online, and to combine T.V., Print, Online and Radio. Fusebox gave ESPN Customer Marketing and Sales a way to provide their advertisers with a robust Web site, one that showcases their innovative sports marketing.

In addition, Fusebox developed rich media applications, presentations, advertising and more.

The result? Informed advertisers. More efficient clients.